North America Non-native Plant

Blanketflower

Botanical name: Gaillardia ×grandiflora

USDA symbol: GAGR11

Life cycle: perennial

Habit: forb

Native status: Non-native, reproduces and persists in the wild in the lower 48 states  

Blanketflower: A Colorful Garden Workhorse That Blooms All Season Long If you’re looking for a flower that works as hard as you do in the garden, meet the blanketflower (Gaillardia ×grandiflora). This cheerful perennial is like that reliable friend who always shows up – in this case, with bright, daisy-like ...

Blanketflower: A Colorful Garden Workhorse That Blooms All Season Long

If you’re looking for a flower that works as hard as you do in the garden, meet the blanketflower (Gaillardia ×grandiflora). This cheerful perennial is like that reliable friend who always shows up – in this case, with bright, daisy-like blooms from late spring until the first hard frost.

What Exactly Is Blanketflower?

Blanketflower is a hybrid cross that combines the best traits of its parent species. As a perennial forb (that’s garden-speak for a non-woody herbaceous plant), it forms attractive mounded clumps that come back year after year. The flowers are real showstoppers – imagine sunny yellow petals often banded with red or orange, surrounding deep red centers that practically glow in the garden.

The Native Status Question

Here’s where things get a bit complicated. Gaillardia ×grandiflora is actually a non-native hybrid that has naturalized in some areas, currently found growing wild in Indiana, Michigan, New York, and Pennsylvania. While its parent species are native to different parts of North America, this particular hybrid isn’t originally from any specific region.

If you’re passionate about native-only gardening, you might want to consider the parent species instead – Gaillardia aristata or Gaillardia pulchella – depending on what’s native to your specific region.

Why Gardeners Love (and Sometimes Choose) Blanketflower

There are several compelling reasons why this plant has earned a spot in gardens across the country:

  • Marathon bloomer: Few plants can match its extended flowering period
  • Low maintenance: Thrives on neglect once established
  • Drought tolerant: Perfect for water-wise gardening
  • Pollinator magnet: Bees and butterflies absolutely love it
  • Versatile: Works in everything from formal borders to wildflower meadows

Perfect Garden Roles

Blanketflower is incredibly versatile in the landscape. It shines in cottage gardens where its informal charm fits right in, and it’s equally at home in more structured perennial borders. The plant works beautifully in mass plantings, creating waves of color that last for months. It’s also an excellent choice for cutting gardens – those sturdy stems and long-lasting blooms make gorgeous bouquets.

Growing Conditions That Make It Happy

The great news about blanketflower is that it’s pretty easygoing about where it lives. Here’s what it prefers:

  • Sunlight: Full sun is essential – at least 6-8 hours daily
  • Soil: Well-draining soil is crucial; it actually prefers lean, sandy soil over rich, heavy earth
  • Water: Drought tolerant once established, but appreciates occasional deep watering during extended dry spells
  • Climate: Hardy in USDA zones 3-10, making it suitable for most of the continental United States

Planting and Care Made Simple

Getting blanketflower established in your garden is straightforward:

  • Timing: Plant in spring after the last frost date
  • Spacing: Give plants 12-18 inches of breathing room
  • Soil prep: If you have heavy clay soil, work in some coarse sand or gravel to improve drainage
  • Fertilizing: Less is more – too much fertilizer actually reduces flowering

Keeping Your Blanketflower Thriving

Once planted, blanketflower is refreshingly low-maintenance:

  • Deadheading: Remove spent flowers regularly to encourage continued blooming
  • Division: Every 2-3 years, divide clumps in early spring to maintain vigor
  • Winter care: Cut back to ground level after the first hard frost
  • Watering: Water deeply but infrequently rather than frequent shallow watering

Wildlife and Pollinator Benefits

One of blanketflower’s strongest selling points is its appeal to beneficial insects. The flat, open flower heads provide easy landing platforms for bees and butterflies, while the nectar-rich blooms keep them coming back for more. The extended bloom period means you’re providing a reliable food source throughout much of the growing season.

The Bottom Line

Blanketflower offers gardeners a reliable, colorful, and low-maintenance option that performs well in challenging conditions. While it’s not native, it’s not considered invasive either, making it a reasonable choice for gardeners who prioritize long-season color and easy care. However, if supporting native ecosystems is your primary goal, consider researching the native Gaillardia species that are indigenous to your specific region – you might find they offer similar benefits while supporting local wildlife even more effectively.

Whether you choose blanketflower or its native cousins, you’ll be adding a hardworking, beautiful plant that brings joy to both gardeners and pollinators alike.

Blanketflower

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Asterales

Family

Asteraceae Bercht. & J. Presl - Aster family

Genus

Gaillardia Foug. - blanketflower

Species

Gaillardia ×grandiflora Van Houtte [aristata × pulchella] - blanketflower

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA