North America Native Plant

Sonoran Brickellbush

Botanical name: Brickellia simplex

USDA symbol: BRSI2

Life cycle: perennial

Habit: subshrub

Native status: Native to the lower 48 states  

Sonoran Brickellbush: A Desert Native Worth Discovering If you’re looking to add authentic Southwestern charm to your garden while supporting local wildlife, meet the Sonoran brickellbush (Brickellia simplex). This unassuming desert native might not win any flashy flower contests, but it’s a workhorse plant that deserves a spot in every ...

Rare plant alert!

Region: Conservation status by state

Status: S3?: Status is uncertain but is somewhere between the following rankings: Inexact rank: ⚘ Vulnerable: Either very rare and local throughout its range, found only in a restricted range (even if abundant at some locations), or factors are making it vulnerable to extinction. Typically 21 to 100 occurrences or between 3,000 and 10,000 individuals ⚘

Sonoran Brickellbush: A Desert Native Worth Discovering

If you’re looking to add authentic Southwestern charm to your garden while supporting local wildlife, meet the Sonoran brickellbush (Brickellia simplex). This unassuming desert native might not win any flashy flower contests, but it’s a workhorse plant that deserves a spot in every desert gardener’s toolkit.

What Makes Sonoran Brickellbush Special?

The Sonoran brickellbush is a compact perennial shrub that stays pleasantly petite, typically reaching just 1.5 feet tall and rarely exceeding 3 feet at maturity. Don’t let its modest size fool you – this little powerhouse is perfectly adapted to thrive in the challenging conditions of the American Southwest.

Native to Arizona and New Mexico, this drought-champion represents the true spirit of desert resilience. Its aromatic foliage releases a pleasant scent when brushed against, and come blooming season, it produces clusters of small yellow flowers that may look simple but pack a serious punch for local pollinators.

Why Your Garden (and Local Wildlife) Will Love It

Here’s where the Sonoran brickellbush really shines – it’s like a 24/7 diner for native bees, butterflies, and other pollinators. Those unassuming yellow blooms are actually pollinator magnets, providing crucial nectar when many other desert plants have finished their show.

From a design perspective, this shrub works beautifully as:

  • A low border plant in desert gardens
  • An accent in xeriscaped landscapes
  • Part of a native plant collection
  • Groundcover alternative in areas where grass just won’t cut it

Growing Conditions: Less is Definitely More

If you’re the type of gardener who loves to fuss over plants, the Sonoran brickellbush might drive you a little crazy – in the best way possible. This desert native thrives on neglect and actually performs better when you resist the urge to pamper it.

Ideal conditions include:

  • Full sun exposure (the more, the merrier)
  • Well-draining soil – think sandy or rocky rather than rich and loamy
  • Minimal supplemental watering once established
  • USDA hardiness zones 8-10

Planting and Care Tips

The secret to success with Sonoran brickellbush is remembering that this plant evolved in one of North America’s most challenging environments. Your biggest job is simply getting out of its way.

Planting: Fall or early spring offers the best timing, giving the plant time to establish before extreme temperatures hit. Dig a hole no deeper than the root ball and twice as wide, then backfill with native soil – no fancy amendments needed.

Watering: Water regularly for the first growing season to help establishment, then back off dramatically. Once mature, this plant can survive on rainfall alone in most of its native range.

Maintenance: Practically none required! You can lightly prune after flowering if you prefer a tidier appearance, but it’s not necessary.

A Word About Conservation

Here’s something important to keep in mind: Sonoran brickellbush has a conservation status that suggests it may be somewhat uncommon in the wild. If you’re planning to add this beauty to your garden, make sure you source it from reputable native plant nurseries rather than collecting from wild populations. Many specialized desert plant nurseries can order it for you if they don’t keep it in regular stock.

The Bottom Line

Sonoran brickellbush might not be the showiest plant in the desert garden, but it’s definitely one of the most reliable and ecologically valuable. If you garden in the Southwest and want a truly low-maintenance native that supports local wildlife while adding authentic desert character to your landscape, this little shrub deserves serious consideration.

Plus, there’s something deeply satisfying about growing a plant that’s perfectly at home in your specific corner of the world – no coddling required, just appreciation for its quiet, desert-tough beauty.

Sonoran Brickellbush

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Asterales

Family

Asteraceae Bercht. & J. Presl - Aster family

Genus

Brickellia Elliott - brickellbush

Species

Brickellia simplex A. Gray - Sonoran brickellbush

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA