North America Native Plant

Purpleflowering Raspberry

Botanical name: Rubus odoratus var. odoratus

USDA symbol: RUODO

Life cycle: perennial

Habit: subshrub

Native status: Native to Canada âš˜ Native to the lower 48 states  

Synonyms: Rubacer odoratus (L.) Rydb. (RUOD2)   

Purple-Flowering Raspberry: A Fragrant Native Gem for Shady Spots If you’re looking for a native plant that combines stunning flowers, delightful fragrance, and wildlife value, meet the purple-flowering raspberry (Rubus odoratus var. odoratus). This charming native shrub might just become your new favorite addition to those tricky shady areas where ...

Purple-Flowering Raspberry: A Fragrant Native Gem for Shady Spots

If you’re looking for a native plant that combines stunning flowers, delightful fragrance, and wildlife value, meet the purple-flowering raspberry (Rubus odoratus var. odoratus). This charming native shrub might just become your new favorite addition to those tricky shady areas where many other flowering plants struggle to thrive.

What Makes Purple-Flowering Raspberry Special?

Don’t let the name fool you – this isn’t your typical berry-producing raspberry bush. Purple-flowering raspberry is all about the show-stopping blooms and natural beauty. From June through August, this perennial shrub produces gorgeous pink-purple flowers that can reach 2-3 inches across. These fragrant blossoms look almost like wild roses and fill the air with a sweet scent that both humans and pollinators absolutely adore.

The plant’s large, maple-like leaves add wonderful texture to the garden, while the attractive peeling bark provides year-round interest. As a low-growing shrub, it typically stays under 1.5 feet tall, though it can occasionally reach up to 3 feet at maturity.

Where Does Purple-Flowering Raspberry Call Home?

This delightful native is right at home across a vast swath of North America. You’ll find it naturally growing from southeastern Canada down through much of the eastern United States, including Alabama, Connecticut, Georgia, Illinois, Kentucky, Maine, Maryland, Massachusetts, Michigan, New York, North Carolina, Ohio, Pennsylvania, Tennessee, Virginia, and many other states in between.

Perfect Spots for Your Garden

Purple-flowering raspberry thrives in USDA hardiness zones 3-8, making it adaptable to a wide range of climates. Here’s where this versatile native really shines in your landscape:

  • Woodland gardens where it can naturalize beautifully
  • Shady borders that need some flowering interest
  • Slopes where you need erosion control with a pretty face
  • Wildlife gardens where you want to support local ecosystems
  • Naturalistic landscapes that celebrate native plant communities

Growing Conditions and Care

One of the best things about purple-flowering raspberry is how easygoing it is once you understand its preferences. This shade-loving native actually prefers partial to full shade – perfect for those spots where sun-loving plants just won’t cooperate.

For soil, it’s pretty adaptable but does best in moist, well-drained conditions. Don’t worry if your soil isn’t perfect; this tough native can handle various soil types as long as drainage is decent.

Planting and Care Tips

Getting started with purple-flowering raspberry is refreshingly simple:

  • Plant in spring or fall for best establishment
  • Space plants 2-3 feet apart if you want them to form a groundcover
  • Apply a layer of mulch around plants to retain moisture and suppress weeds
  • Water regularly the first year, then this drought-tolerant native can mostly fend for itself
  • Prune in late winter if you need to control spread or remove dead canes
  • Be aware that it spreads by underground rhizomes – great for naturalizing, but plan accordingly

Wildlife and Pollinator Benefits

Here’s where purple-flowering raspberry really earns its keep in the native plant garden. Those beautiful summer blooms aren’t just pretty to look at – they’re magnets for bees, butterflies, and other beneficial pollinators. The extended blooming period from June through August provides a reliable nectar source during the busy summer months when pollinators need all the help they can get.

Is Purple-Flowering Raspberry Right for Your Garden?

This native gem is perfect if you:

  • Have shady areas that need flowering plants
  • Want to support local wildlife and pollinators
  • Prefer low-maintenance plants that can naturalize
  • Need erosion control on slopes or banks
  • Love fragrant flowers and interesting foliage

Keep in mind that purple-flowering raspberry does spread via underground rhizomes, so it’s not the best choice for formal gardens where you need plants to stay strictly in bounds. However, for naturalistic settings and wildlife gardens, this spreading habit is actually a bonus feature.

With its stunning flowers, sweet fragrance, and valuable wildlife benefits, purple-flowering raspberry proves that native plants can be both beautiful and functional. Give this shade-loving charmer a try, and you’ll discover why so many gardeners are falling in love with this fragrant native gem.

Purpleflowering Raspberry

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Rosidae

Order

Rosales

Family

Rosaceae Juss. - Rose family

Genus

Rubus L. - blackberry

Species

Rubus odoratus L. - purpleflowering raspberry

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA