North America Native Plant

Orange Coneflower

Botanical name: Rudbeckia fulgida var. fulgida

USDA symbol: RUFUF

Life cycle: perennial

Habit: forb

Native status: Native to the lower 48 states  

Synonyms: Rudbeckia acuminata C.L. Boynt. & Beadle (RUAC9)  âš˜  Rudbeckia foliosa C.L. Boynt. & Beadle (RUFO4)  âš˜  Rudbeckia fulgida Aiton var. spathulata (Michx.) Perdue (RUFUS2)  âš˜  Rudbeckia spathulata Michx. (RUSP7)  âš˜  Rudbeckia tenax C.L. Boynt. & Beadle (RUTE3)  âš˜  Rudbeckia truncata Small (RUTR10)   

Orange Coneflower: A Late-Season Native Star for Your Garden If you’re looking for a native wildflower that brings sunshine to your garden when most other plants are winding down for the season, meet the orange coneflower (Rudbeckia fulgida var. fulgida). This delightful native perennial is like that friend who shows ...

Rare plant alert!

Region: New Jersey

Status: Endangered, Listed Pinelands, Highlands Listed, S1: New Jersey Highlands region ⚘ New Jersey Pinelands region ⚘ Critically Imperiled: Extremely rare due to factor(s) making it especially vulnerable to extinction. Typically 5 or fewer occurrences or very few remaining individuals (<1,000) ⚘ Endangered: In danger of extinction throughout all or a significant portion of its range. ⚘

Orange Coneflower: A Late-Season Native Star for Your Garden

If you’re looking for a native wildflower that brings sunshine to your garden when most other plants are winding down for the season, meet the orange coneflower (Rudbeckia fulgida var. fulgida). This delightful native perennial is like that friend who shows up just when the party’s getting quiet and livens everything up again.

What Makes Orange Coneflower Special?

Orange coneflower is a true American native, naturally occurring across 19 states from Alabama up to New York and west to Illinois and Missouri. As a member of the sunflower family, it produces cheerful daisy-like blooms with bright orange-yellow petals surrounding dark brown, cone-shaped centers that give the plant its name.

This herbaceous perennial (meaning it dies back to the ground each winter and returns in spring) typically grows 1-3 feet tall and spreads slowly by underground stems called rhizomes. The result is a gradually expanding clump of sunny flowers that looks right at home in naturalized settings.

A Word About Rarity

Here’s something important to know: orange coneflower is considered endangered in New Jersey, where it’s listed as S1 (critically imperiled) and protected in both the Pinelands and Highlands regions. If you live in New Jersey or surrounding areas and want to grow this beauty, please source your plants responsibly from reputable native plant nurseries that propagate their own stock rather than collecting from wild populations.

Why Your Garden (and Wildlife) Will Love It

Orange coneflower is a pollinator magnet. Bees absolutely adore the flowers, and you’ll often see butterflies stopping by for a nectar snack. But the benefits don’t stop when the blooms fade – those dark seed heads are like bird feeders in disguise. Goldfinches and other seed-eating birds will thank you throughout fall and winter.

From a design perspective, orange coneflower shines in:

  • Native plant gardens
  • Prairie restorations
  • Wildlife habitat gardens
  • Naturalized meadow areas
  • Rain gardens (it’s quite adaptable to different moisture levels)

Growing Orange Coneflower: Easier Than You Think

One of the best things about orange coneflower is that it’s refreshingly low-maintenance. Hardy in USDA zones 3-9, this adaptable native can handle a wide range of conditions.

Light and Soil Requirements

Orange coneflower performs best in full sun but will tolerate partial shade (though you might get fewer flowers). As for soil, this plant is remarkably unfussy – it’ll grow in everything from clay to sandy soils and doesn’t demand rich, fertile conditions like some garden divas do.

Planting and Care Tips

Plant orange coneflower in spring or fall, spacing plants about 18-24 inches apart. Water regularly the first year to help establish a strong root system, but once settled in, this drought-tolerant native can largely fend for itself.

Here are a few care pointers:

  • Deadhead spent flowers if you want to encourage more blooms, or leave them for the birds
  • Divide clumps every 3-4 years in early spring to prevent overcrowding
  • Cut back to ground level in late fall or early spring
  • Very little fertilization needed – too much nitrogen can actually make plants floppy

The Bottom Line

Orange coneflower is one of those wonderful native plants that gives you maximum impact for minimum effort. It brings late-season color when your garden needs it most, supports local wildlife, and asks for very little in return. Just remember to source it responsibly, especially if you’re gardening in areas where it’s rare.

Whether you’re starting your first native plant garden or adding to an established wildlife habitat, orange coneflower deserves a spot on your wish list. Your local pollinators – and your future self – will thank you come late summer when those golden blooms light up the landscape.

Orange Coneflower

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Asterales

Family

Asteraceae Bercht. & J. Presl - Aster family

Genus

Rudbeckia L. - coneflower

Species

Rudbeckia fulgida Aiton - orange coneflower

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA