North America Native Plant

Madamfate

Botanical name: Hippobroma longiflora

USDA symbol: HILO3

Life cycle: perennial

Habit: forb

Native status: Non-native, reproduces and persists in the wild in Hawaii âš˜ Non-native, reproduces and persists in the wild in the lower 48 states âš˜ Non-native, reproduces and persists in the wild in Pacific Basin excluding Hawaii âš˜ Native to Puerto Rico âš˜ Native to the U.S. Virgin Islands  

Synonyms: Isotoma longiflora (L.) C. Presl (ISLO3)  âš˜  Laurentia longiflora (L.) Peterm. (LALO2)   

Madamfate: A Beautiful But Risky Garden Choice Meet madamfate (Hippobroma longiflora), a perennial forb that’s as intriguing as its mysterious common name suggests. This small but striking plant produces delicate white flowers that seem to glow against its green foliage, but before you fall head over heels for its charm, ...

Madamfate: A Beautiful But Risky Garden Choice

Meet madamfate (Hippobroma longiflora), a perennial forb that’s as intriguing as its mysterious common name suggests. This small but striking plant produces delicate white flowers that seem to glow against its green foliage, but before you fall head over heels for its charm, there are some important things every gardener should know.

What Is Madamfate?

Madamfate is a low-growing perennial that belongs to the bellflower family. You might also see it listed under its botanical synonyms Isotoma longiflora or Laurentia longiflora in older gardening references. As a forb, it lacks woody stems and instead grows as a herbaceous plant that spreads along the ground, making it useful as a ground cover in the right conditions.

Where Does Madamfate Come From?

This plant is native to the Caribbean, specifically Puerto Rico and the U.S. Virgin Islands. However, it has established itself well beyond its native range and now grows wild in Florida, Hawaii, Guam, and Palau. In these non-native locations, it reproduces on its own and persists without human intervention.

The Beauty and the Beast

Madamfate produces small, star-shaped white flowers with remarkably long tubes that create an elegant, almost ethereal appearance. The blooms attract moths and butterflies, adding movement and life to garden spaces. Its spreading growth habit makes it potentially useful as a ground cover or border plant in rock gardens and containers.

However, here’s where the story takes a serious turn: madamfate contains toxic alkaloids that make it poisonous to humans, pets, and livestock. This isn’t just a mild irritant – it’s genuinely dangerous if ingested. For families with children, pets, or grazing animals, this plant poses significant safety risks.

Growing Conditions and Care

If you’re in USDA hardiness zones 9-11 and still considering this plant despite its toxicity, madamfate is relatively easy to grow:

  • Prefers full sun to partial shade
  • Thrives in well-draining soil
  • Becomes drought tolerant once established
  • Requires minimal maintenance
  • May self-seed readily in favorable conditions

The plant’s wetland status varies by region – it typically prefers upland conditions but can tolerate some moisture in certain climates.

Should You Plant Madamfate?

While madamfate isn’t classified as invasive or noxious, its toxic properties make it a risky choice for most home gardens. The potential for accidental poisoning, especially in households with children or pets, outweighs its aesthetic benefits.

Better Alternatives

Instead of madamfate, consider these safer native alternatives for your region:

  • For Florida: Coontie (Zamia integrifolia) or Beach Sunflower (Helianthus debilis)
  • For Hawaii: Native Hawaiian morning glory species or Naupaka
  • For Caribbean gardens: Native Plumbago or Wild Coffee

These alternatives can provide similar ground cover benefits and attractive flowers while supporting local ecosystems and keeping your family and pets safe.

The Bottom Line

Madamfate might catch your eye with its delicate white blooms and easy-care nature, but its toxic properties make it better admired from a distance than cultivated at home. With so many beautiful, safe, and native alternatives available, there’s really no compelling reason to take the risk. Your garden can be just as stunning – and much safer – with plants that won’t put your loved ones in danger.

Wetland Status

The rule of seasoned gardeners and landscapers is to choose the "right plant for the right place" matching plants to their ideal growing conditions, so they'll thrive with less work and fewer inputs. But the simplicity of this catchphrase conceals how tricky plant selection is. While tags list watering requirements, there's more to the story.

Knowing a plant's wetland status can simplify the process by revealing the interaction between plants, water, and soil. Surprisingly, many popular landscape plants are wetland species! And what may be a wetland plant in one area, in another it might thrive in drier conditions. Also, it helps you make smarter gardening choices and grow healthy plants with less care and feeding, saving you time, frustration, and money while producing an attractive garden with greater ecological benefits.

Regions
Status
Moisture Conditions

Atlantic and Gulf Coastal Plain

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Caribbean

FACU

Facultative Upland - Plants with this status usually occurs in non-wetlands but may occur in wetlands

Hawaii

FACU

Facultative Upland - Plants with this status usually occurs in non-wetlands but may occur in wetlands

Madamfate

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Campanulales

Family

Campanulaceae Juss. - Bellflower family

Genus

Hippobroma G. Don - hippobroma

Species

Hippobroma longiflora (L.) G. Don - madamfate

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA