North America Native Plant

Madagascar Periwinkle

Botanical name: Catharanthus roseus

USDA symbol: CARO14

Life cycle: annual

Habit: subshrub

Native status: Non-native, reproduces and persists in the wild in Hawaii âš˜ Non-native, reproduces and persists in the wild in the lower 48 states âš˜ Non-native, reproduces and persists in the wild in Navassa Island âš˜ Non-native, reproduces and persists in the wild in Pacific Basin excluding Hawaii âš˜ Non-native, reproduces and persists in the wild in Puerto Rico âš˜ Non-native, reproduces and persists in the wild in the U.S. Virgin Islands  

Synonyms: Ammocallis rosea (L.) Small (AMRO4)  âš˜  Lochnera rosea (L.) Rchb. ex Spach (LORO6)  âš˜  Vinca rosea L. (VIRO6)   

Madagascar Periwinkle: A Colorful Non-Native Garden Staple If you’re looking for a flower that laughs in the face of summer heat and keeps blooming when other plants are calling it quits, Madagascar periwinkle (Catharanthus roseus) might just be your garden hero. This cheerful little plant has been winning over gardeners ...

Madagascar Periwinkle: A Colorful Non-Native Garden Staple

If you’re looking for a flower that laughs in the face of summer heat and keeps blooming when other plants are calling it quits, Madagascar periwinkle (Catharanthus roseus) might just be your garden hero. This cheerful little plant has been winning over gardeners with its vibrant blooms and set it and forget it attitude, though there’s more to this story than meets the eye.

What’s in a Name?

Madagascar periwinkle goes by its scientific name Catharanthus roseus, and you might also see it listed under some older botanical names like Vinca rosea, Lochnera rosea, or Ammocallis rosea in older gardening references. Despite its common name suggesting it’s related to traditional periwinkle, it’s actually in a completely different plant family.

Where Does It Come From?

Here’s where things get interesting: despite its popularity in American gardens, Madagascar periwinkle isn’t native to the United States. As its name suggests, this plant originally hails from Madagascar and surrounding islands in the Indian Ocean. It’s considered a non-native species that has naturalized across much of the warmer parts of the U.S.

You’ll find established populations growing wild in California, Florida, Georgia, Hawaii, Louisiana, Mississippi, North Carolina, Ohio, South Carolina, Texas, and various U.S. territories including Guam, Palau, Puerto Rico, and the Virgin Islands.

The Garden Appeal

So why do gardeners keep coming back to this non-native beauty? The answer lies in its impressive garden performance:

  • Continuous blooms: Five-petaled flowers in white, pink, purple, or red that keep coming all season long
  • Heat tolerance: Thrives in hot, humid conditions that make other flowers wilt
  • Low maintenance: Requires minimal care once established
  • Versatile growth: Works as an annual perennial depending on your climate
  • Attractive foliage: Glossy, dark green leaves provide a nice backdrop for the flowers

Growing Madagascar Periwinkle Successfully

This forb herb (a non-woody vascular plant) is refreshingly easy to grow, which explains its popularity among both novice and experienced gardeners.

Climate and Hardiness

Madagascar periwinkle grows as a perennial in USDA zones 9-11, but don’t let that stop you if you live in cooler areas. It makes an excellent annual in zones 2-8, providing months of color before the first frost.

Ideal Growing Conditions

  • Light: Full sun to partial shade (blooms best in full sun)
  • Soil: Well-draining soil is essential; it’s quite drought tolerant once established
  • Water: Regular watering, but avoid overwatering which can lead to root problems
  • Temperature: Loves heat and humidity

Planting and Care Tips

  • Plant after all danger of frost has passed
  • Space plants 6-12 inches apart depending on variety
  • Deadhead spent blooms to encourage continuous flowering
  • Generally pest and disease resistant
  • No need for heavy fertilizing

Water-Wise Gardening

Madagascar periwinkle has an Obligate Upland wetland status across most regions, meaning it almost never occurs in wetlands naturally. This makes it an excellent choice for drier garden areas and water-wise landscaping, though it can handle regular garden watering just fine.

Garden Design Ideas

This versatile plant works beautifully in:

  • Annual flower beds and borders
  • Container gardens and hanging baskets
  • Ground cover in warm climates
  • Hot, sunny spots where other plants struggle
  • Low-maintenance landscape designs

Wildlife and Pollinator Benefits

While Madagascar periwinkle does attract some butterflies and bees, it’s not considered a major pollinator plant. If supporting native wildlife is a priority for your garden, you might want to consider native alternatives.

Consider Native Alternatives

Since Madagascar periwinkle is non-native, consider mixing it with or substituting native plants that provide similar benefits. Depending on your region, native options might include wild bergamot, purple coneflower, black-eyed Susan, or native penstemons. These will provide better support for local wildlife while offering their own unique beauty.

The Bottom Line

Madagascar periwinkle isn’t going to win any awards for supporting native ecosystems, but it’s also not listed as invasive or problematic in most areas where it grows. If you choose to grow it, you’ll get a reliable, colorful, low-maintenance plant that performs beautifully in challenging conditions. Just consider balancing your garden with native plants too – your local wildlife will thank you, and you’ll get to enjoy the best of both worlds.

Wetland Status

The rule of seasoned gardeners and landscapers is to choose the "right plant for the right place" matching plants to their ideal growing conditions, so they'll thrive with less work and fewer inputs. But the simplicity of this catchphrase conceals how tricky plant selection is. While tags list watering requirements, there's more to the story.

Knowing a plant's wetland status can simplify the process by revealing the interaction between plants, water, and soil. Surprisingly, many popular landscape plants are wetland species! And what may be a wetland plant in one area, in another it might thrive in drier conditions. Also, it helps you make smarter gardening choices and grow healthy plants with less care and feeding, saving you time, frustration, and money while producing an attractive garden with greater ecological benefits.

Regions
Status
Moisture Conditions

Arid West

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Atlantic and Gulf Coastal Plain

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Caribbean

FACU

Facultative Upland - Plants with this status usually occurs in non-wetlands but may occur in wetlands

Eastern Mountains and Piedmont

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Great Plains

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Hawaii

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Midwest

UPL

Obligate Upland - Plants with this status almost never occurs in wetlands

Madagascar Periwinkle

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Gentianales

Family

Apocynaceae Juss. - Dogbane family

Genus

Catharanthus G. Don - periwinkle

Species

Catharanthus roseus (L.) G. Don - Madagascar periwinkle

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA