North America Native Plant

July Gold

Botanical name: Dedeckera

USDA symbol: DEDEC

Life cycle: perennial

Habit: shrub

Native status: Native to the lower 48 states  

July Gold (Dedeckera): A Rare Desert Jewel Best Left in the Wild Meet July gold, a plant so rare and special that it exists in just one tiny corner of our planet. Known botanically as Dedeckera, this remarkable shrub is both a testament to nature’s incredible diversity and a sobering ...

July Gold (Dedeckera): A Rare Desert Jewel Best Left in the Wild

Meet July gold, a plant so rare and special that it exists in just one tiny corner of our planet. Known botanically as Dedeckera, this remarkable shrub is both a testament to nature’s incredible diversity and a sobering reminder of how precious our native flora can be.

What Makes July Gold So Special?

July gold is a perennial shrub that typically grows as a multi-stemmed woody plant, usually staying under 13-16 feet tall. True to its common name, this desert dweller produces bright yellow flowers that bloom during the summer months, creating a stunning display against the harsh desert landscape.

The plant’s silvery-green, narrow leaves help it survive in one of North America’s most challenging environments, while its cheerful yellow blooms provide a pop of color that seems almost miraculous in such an austere setting.

Where Does July Gold Call Home?

Here’s where things get really interesting (and concerning): July gold is native to just one location in California – the Eureka Valley in Death Valley National Park. This incredibly small range makes it one of the rarest plants in North America.

Why You Shouldn’t Plant July Gold (Even Though You Might Want To)

I know what you’re thinking – those bright yellow summer blooms sound pretty tempting for a drought-tolerant garden, right? But here’s the thing: July gold is extremely rare and likely endangered. This means it should absolutely not be collected from the wild or cultivated in home gardens.

Here’s why this plant needs to stay in its natural habitat:

  • Extremely limited natural population
  • Highly specialized habitat requirements that are nearly impossible to replicate
  • Critical for maintaining genetic diversity of this rare species
  • Protected status means collection could be illegal

What This Means for Your Garden

Instead of trying to grow July gold, consider it a fascinating example of nature’s incredible specialization. This little shrub has evolved to thrive in conditions that would kill most plants – extreme heat, minimal rainfall, and sandy desert soils.

If you’re drawn to the idea of bright yellow summer blooms from drought-tolerant native plants, consider these alternatives that are more widely distributed and appropriate for cultivation:

  • Desert marigold for similar yellow flowers
  • Brittlebush for sunny yellow daisy-like blooms
  • Desert willow for drought tolerance and summer color

The Bigger Picture: Conservation in Your Backyard

July gold serves as a perfect reminder of why native plant gardening matters. By choosing to grow more common native species in our gardens, we can help support local ecosystems while leaving rare treasures like July gold undisturbed in their natural homes.

Every time we plant a native species that’s well-suited to cultivation, we’re helping to reduce pressure on wild populations of rare plants. Plus, we’re creating habitat for the pollinators and wildlife that depend on native plants – including the bees and moths that visit July gold’s cheerful yellow flowers in the wild.

Appreciating Rare Beauty from Afar

Sometimes the best way to love a plant is to leave it alone. July gold represents something truly special – a unique evolutionary story written in yellow petals and silver leaves, playing out in one of the most extreme environments on Earth.

If you’re ever lucky enough to visit Death Valley National Park, keep an eye out for this remarkable shrub. But remember: look, appreciate, photograph if permitted, but always leave it exactly where nature intended it to grow.

After all, some treasures are too precious to move – and July gold is definitely one of them.

July Gold

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Caryophyllidae

Order

Polygonales

Family

Polygonaceae Juss. - Buckwheat family

Genus

Dedeckera Reveal & J.T. Howell - July gold

Species

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA