North America Native Plant

Hinckley’s Brickellbush

Botanical name: Brickellia hinckleyi var. hinckleyi

USDA symbol: BRHIH

Life cycle: perennial

Habit: subshrub

Native status: Native to the lower 48 states  

Synonyms: Brickellia brachyphylla (A. Gray) A. Gray var. hinckleyi (Standl.) Flyr (BRBRH)   

Hinckley’s Brickellbush: A Rare Texas Native Worth Growing Responsibly Meet Hinckley’s brickellbush (Brickellia hinckleyi var. hinckleyi), a charming little native shrub that’s as unique as its name suggests. This low-growing perennial is a true Texas original, bringing both ecological value and understated beauty to the right garden setting. What Makes ...

Rare plant alert!

Region: Conservation status by state

Status: S2T2: Status is uncertain but is somewhere between the following rankings: Imperiled: Extremely rare due to factor(s) making it especially vulnerable to extinction. Typically 6 to 20 occurrences or few remaining individuals (1,000 to 3,000) ⚘ Subspecies or variety is imperiled: Extremely rare due to factor(s) making it especially vulnerable to extinction. Typically 6 to 20 occurrences or few remaining individuals (1,000 to 3,000) ⚘

Hinckley’s Brickellbush: A Rare Texas Native Worth Growing Responsibly

Meet Hinckley’s brickellbush (Brickellia hinckleyi var. hinckleyi), a charming little native shrub that’s as unique as its name suggests. This low-growing perennial is a true Texas original, bringing both ecological value and understated beauty to the right garden setting.

What Makes Hinckley’s Brickellbush Special?

This compact shrub rarely grows taller than 18 inches, making it perfect for gardeners who want native character without overwhelming their space. Its silvery-green foliage provides year-round interest, while clusters of small yellow flowers appear during blooming season, creating a subtle but lovely display that pollinators absolutely adore.

Where Does It Come From?

Hinckley’s brickellbush is exclusively native to Texas, making it a true regional treasure. This plant has evolved specifically for the unique conditions found in the Lone Star State, which means it’s perfectly adapted to thrive in Texas gardens when given the right conditions.

Important Conservation Note

Before you get too excited about adding this beauty to your garden, there’s something important to know: Hinckley’s brickellbush has a Global Conservation Status of S2T2, indicating it’s quite rare in the wild. While this makes it an exciting addition to native plant gardens, it also means we need to be extra responsible about how we source it.

Only purchase from reputable native plant nurseries that propagate their own stock – never collect from wild populations. By choosing responsibly sourced plants, you’re helping conserve this special species while enjoying its unique qualities in your own landscape.

Why Grow Hinckley’s Brickellbush?

This little shrub punches above its weight when it comes to garden benefits:

  • Perfect size for small spaces or as a groundcover
  • Extremely drought tolerant once established
  • Attracts butterflies and native bees
  • Requires minimal maintenance
  • Adds authentic Texas character to native plant gardens
  • Thrives in challenging, dry conditions where other plants struggle

Ideal Garden Settings

Hinckley’s brickellbush shines in:

  • Xeriscape and drought-tolerant gardens
  • Native plant collections
  • Rock gardens
  • Low-maintenance landscapes
  • Pollinator gardens

Growing Conditions and Care

This Texas native is refreshingly easy to please once you understand its preferences:

  • Sunlight: Full sun is essential for best growth and flowering
  • Soil: Well-draining soil is critical – this plant hates wet feet
  • Water: Drought tolerant once established; minimal watering needed
  • Climate: Hardy in USDA zones 8-10

Planting and Care Tips

Getting your Hinckley’s brickellbush off to a good start is straightforward:

  • Plant in fall or early spring for best establishment
  • Ensure excellent drainage – consider raised beds or slopes if your soil is heavy
  • Water regularly the first season, then back off significantly
  • Light pruning after flowering helps maintain shape
  • No fertilizer needed – this plant prefers lean conditions

The Bottom Line

Hinckley’s brickellbush offers Texas gardeners a chance to grow something truly special – a rare native that’s both beautiful and ecologically valuable. Its compact size, drought tolerance, and pollinator appeal make it a wonderful choice for the right garden setting. Just remember to source it responsibly, and you’ll be contributing to both your garden’s success and the conservation of this unique Texas treasure.

Whether you’re creating a dedicated native plant garden or simply looking for a low-maintenance, drought-tolerant shrub with local character, Hinckley’s brickellbush deserves serious consideration. It’s proof that sometimes the best garden plants are the ones that have been thriving in your region for thousands of years – they just needed someone to notice their quiet charm.

Hinckley’s Brickellbush

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Asterales

Family

Asteraceae Bercht. & J. Presl - Aster family

Genus

Brickellia Elliott - brickellbush

Species

Brickellia hinckleyi Standl. - Hinckley's brickellbush

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA