North America Native Plant

Hearst Ranch Buckbrush

Botanical name: Ceanothus hearstiorum

USDA symbol: CEHE2

Life cycle: perennial

Habit: subshrub

Native status: Native to the lower 48 states  

Hearst Ranch Buckbrush: A Rare California Native Worth Protecting Meet one of California’s rarest native shrubs—Hearst Ranch buckbrush (Ceanothus hearstiorum). This critically endangered beauty is so special that it exists in only a tiny slice of coastal California, making it both a botanical treasure and a conservation priority for native ...

Rare plant alert!

Region: Conservation status by state

Status: S1: Status is uncertain but is somewhere between the following rankings: Critically Imperiled: Extremely rare due to factor(s) making it especially vulnerable to extinction. Typically 5 or fewer occurrences or very few remaining individuals (<1,000) ⚘

Hearst Ranch Buckbrush: A Rare California Native Worth Protecting

Meet one of California’s rarest native shrubs—Hearst Ranch buckbrush (Ceanothus hearstiorum). This critically endangered beauty is so special that it exists in only a tiny slice of coastal California, making it both a botanical treasure and a conservation priority for native plant enthusiasts.

What Makes This Plant So Special?

Hearst Ranch buckbrush is a perennial shrub that typically grows as a multi-stemmed woody plant, usually staying under 13-16 feet tall. Like its Ceanothus cousins, it produces clusters of small, delicate flowers that range from white to pale blue, creating a stunning spring display that pollinators absolutely adore.

But here’s what sets this plant apart: it’s found nowhere else in the world except a small area in San Luis Obispo County, California, near the famous Hearst Ranch. This makes it what botanists call endemic—a true California original that evolved in this specific coastal environment.

Where Does It Grow?

This rare shrub calls only California home, specifically the coastal regions of San Luis Obispo County. Its extremely limited range is part of what makes it so vulnerable—when a plant exists in such a small area, any environmental change can have devastating effects on the entire population.

A Word of Caution: This Plant Needs Our Protection

Before you rush to add this beauty to your garden, there’s something important you need to know. Hearst Ranch buckbrush has a Global Conservation Status of S1, which means it’s critically imperiled. With typically 5 or fewer occurrences and very few remaining individuals (less than 1,000), this plant is hanging on by a thread in the wild.

If you’re considering growing this plant, please only source it responsibly from reputable native plant nurseries that propagate from legally obtained seeds or cuttings—never collect from the wild.

Garden Role and Design Ideas

In the right hands, Hearst Ranch buckbrush can serve several purposes in specialized gardens:

  • Specimen plant in native plant collections
  • Conservation garden centerpiece
  • Erosion control on slopes (in appropriate climates)
  • Educational tool for rare plant awareness

This isn’t your typical landscape shrub—it’s best suited for dedicated native plant gardens, botanical collections, or conservation-focused landscapes where its rarity and story can be properly appreciated.

Growing Conditions and Care

Like most California natives, Hearst Ranch buckbrush has adapted to Mediterranean climate conditions. Here’s what it needs to thrive:

  • Climate: USDA hardiness zones 9-10, specifically coastal California conditions
  • Sunlight: Full sun to partial shade
  • Soil: Well-draining soils are absolutely essential
  • Water: Drought tolerant once established, but avoid overwatering
  • Maintenance: Minimal pruning needed—let it grow naturally

Pollinator and Wildlife Benefits

Despite its rarity, this little shrub packs a punch when it comes to supporting local ecosystems. The spring flowers attract native bees, butterflies, and other pollinators, making it a valuable addition to any wildlife-friendly garden. Every plant grown helps preserve the genetic diversity of this critically endangered species.

The Bottom Line

Hearst Ranch buckbrush represents both an opportunity and a responsibility. While it can be a stunning addition to the right garden, growing it comes with the important duty of conservation stewardship. If you choose to grow this rare beauty, you’re not just adding a plant to your landscape—you’re helping preserve a piece of California’s irreplaceable natural heritage.

Remember: only source this plant from reputable nurseries that propagate responsibly, and consider it an honor to be part of its conservation story. In a world where rare plants face increasing threats, every garden that provides a safe haven for species like Hearst Ranch buckbrush makes a difference.

Hearst Ranch Buckbrush

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Rosidae

Order

Rhamnales

Family

Rhamnaceae Juss. - Buckthorn family

Genus

Ceanothus L. - ceanothus

Species

Ceanothus hearstiorum Hoover & J.B. Roof - Hearst Ranch buckbrush

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA