North America Native Plant

Coulter’s Brickellbush

Botanical name: Brickellia coulteri

USDA symbol: BRCO

Life cycle: perennial

Habit: subshrub

Native status: Native to the lower 48 states  

Coulter’s Brickellbush: A Hidden Gem for Southwestern Gardens If you’re looking for a native plant that’s as low-maintenance as it is charming, meet Coulter’s brickellbush (Brickellia coulteri). This unassuming little shrub might not win any flashy flower contests, but it’s got everything a southwestern gardener could want: drought tolerance, native ...

Coulter’s Brickellbush: A Hidden Gem for Southwestern Gardens

If you’re looking for a native plant that’s as low-maintenance as it is charming, meet Coulter’s brickellbush (Brickellia coulteri). This unassuming little shrub might not win any flashy flower contests, but it’s got everything a southwestern gardener could want: drought tolerance, native credentials, and a serious knack for attracting pollinators when they need it most.

What Makes Coulter’s Brickellbush Special?

This perennial shrub is a true southwestern native, calling Arizona, New Mexico, and Texas home. Unlike many garden plants that demand constant attention, Coulter’s brickellbush has spent centuries perfecting the art of thriving in tough conditions. It’s like that reliable friend who never asks for much but always shows up when you need them.

The plant stays refreshingly compact, typically growing under 1.5 feet tall and never getting taller than 3 feet. This makes it perfect for smaller spaces or as a reliable groundcover that won’t take over your entire garden.

Late-Season Pollinator Magnet

Here’s where Coulter’s brickellbush really shines: those small yellow flowers that appear in late summer and fall are absolute butterfly magnets. When most other plants are calling it quits for the season, this little shrub is just getting started, providing crucial nectar when pollinators need it most. Native bees and other beneficial insects also can’t resist its charms.

Perfect for Desert and Drought-Tolerant Gardens

If you’re creating a xeriscaped garden or working with challenging desert conditions, Coulter’s brickellbush is your friend. It’s naturally adapted to:

  • Rocky, well-draining soils
  • Full sun exposure
  • Minimal water once established
  • Alkaline soil conditions

This makes it ideal for rock gardens, naturalized areas, or anywhere you want attractive, low-maintenance native vegetation.

Growing Coulter’s Brickellbush Successfully

The beauty of this plant lies in its simplicity. Here’s what you need to know:

Planting Tips

  • Plant in spring for best establishment
  • Choose a sunny location with excellent drainage
  • Space plants according to mature size (typically 2-3 feet apart)
  • Hardy in USDA zones 7-10

Care and Maintenance

  • Water regularly during the first growing season to establish roots
  • Once established, rely primarily on natural rainfall
  • Pruning is rarely necessary – this plant knows how to behave
  • No fertilizer needed – it actually prefers lean soils

Is Coulter’s Brickellbush Right for Your Garden?

This native shrub is perfect if you:

  • Live in the Southwest and want to support local ecosystems
  • Prefer low-maintenance, drought-tolerant plants
  • Want to attract pollinators, especially late in the season
  • Need a compact shrub for smaller spaces or rock gardens
  • Appreciate subtle beauty over flashy flowers

However, if you’re looking for showy blooms or prefer plants that need regular watering, you might want to consider other options.

The Bottom Line

Coulter’s brickellbush won’t wow you with giant blooms or dramatic foliage, but it will quietly and reliably do its job year after year. For southwestern gardeners who appreciate native plants that support local wildlife while requiring minimal care, this little shrub is a perfect addition to the landscape. Sometimes the best garden plants are the ones that simply take care of themselves while taking care of the creatures around them.

Coulter’s Brickellbush

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Asterales

Family

Asteraceae Bercht. & J. Presl - Aster family

Genus

Brickellia Elliott - brickellbush

Species

Brickellia coulteri A. Gray - Coulter's brickellbush

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA