North America Native Plant

American Cranberrybush

Botanical name: Viburnum opulus var. americanum

USDA symbol: VIOPA2

Life cycle: perennial

Habit: shrub

Native status: Native to Canada âš˜ Native to the lower 48 states âš˜ Native to St. Pierre and Miquelon  

Synonyms: Viburnum opulus L. ssp. trilobum (Marshall) R.T. Clausen (VIOPT2)  âš˜  Viburnum trilobum Marshall (VITR8)   

American Cranberrybush: A Native Gem for Your Wildlife Garden If you’re looking for a native shrub that delivers year-round interest while supporting local wildlife, let me introduce you to the American cranberrybush (Viburnum opulus var. americanum). Don’t let the name fool you—this beauty isn’t actually related to cranberries, but its ...

Rare plant alert!

Region: New Jersey

Status: Highlands Listed, S3: New Jersey Highlands region ⚘ Vulnerable: Either very rare and local throughout its range, found only in a restricted range (even if abundant at some locations), or factors are making it vulnerable to extinction. Typically 21 to 100 occurrences or between 3,000 and 10,000 individuals ⚘

American Cranberrybush: A Native Gem for Your Wildlife Garden

If you’re looking for a native shrub that delivers year-round interest while supporting local wildlife, let me introduce you to the American cranberrybush (Viburnum opulus var. americanum). Don’t let the name fool you—this beauty isn’t actually related to cranberries, but its bright red berries and stellar garden performance make it a standout choice for naturalistic landscapes.

What Makes American Cranberrybush Special?

This native North American shrub goes by a few names—you might also hear it called mooseberry, which gives you a hint about who else enjoys its fruits! American cranberrybush is a true native, naturally occurring across a vast range from coast to coast, including most Canadian provinces and northern U.S. states from Maine to Washington and south through the mountain states.

The geographical distribution of American cranberrybush spans an impressive territory: Alberta, British Columbia, Manitoba, New Brunswick, Nova Scotia, Ontario, Prince Edward Island, Quebec, Saskatchewan, Newfoundland, Connecticut, Idaho, Illinois, Indiana, Iowa, Kentucky, Maine, Massachusetts, Michigan, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, New Mexico, New York, North Dakota, Ohio, Pennsylvania, Rhode Island, South Dakota, Vermont, Washington, West Virginia, Wisconsin, and Wyoming.

Garden Appeal: Why You’ll Love This Shrub

American cranberrybush is a slow-growing perennial shrub that typically reaches about 6 feet tall and wide at maturity—perfect for medium-sized landscapes. Here’s what makes it a garden standout:

  • Spring flowers: Clusters of white, conspicuous blooms appear in late spring, attracting pollinators when they need it most
  • Summer foliage: Coarse-textured green leaves provide a nice backdrop for other plantings
  • Fall drama: The foliage puts on a conspicuous fall show with beautiful autumn colors
  • Winter interest: Bright red berries persist through winter, providing food for birds and visual appeal when the garden is otherwise dormant

Perfect Spots for American Cranberrybush

This versatile native works beautifully in several garden settings:

  • Wildlife and pollinator gardens
  • Naturalistic landscape designs
  • Mixed native shrub borders
  • Woodland edge plantings
  • Rain gardens and areas with consistent moisture

The multiple-stem growth form creates an attractive, erect shrub that works well as a specimen plant or in groupings.

Growing Conditions: What American Cranberrybush Needs

One of the best things about native plants is that they’re adapted to local conditions, and American cranberrybush is no exception. Here’s what it prefers:

  • Soil: Adapts to medium and fine-textured soils with a pH between 5.5-7.5
  • Moisture: High moisture use—this shrub loves consistent water and won’t tolerate drought well
  • Light: Shade intolerant, so give it plenty of sun to partial shade
  • Climate: Hardy in areas with at least 130 frost-free days and minimum temperatures down to -38°F
  • Fertility: Medium fertility requirements—not too demanding

Planting and Care Tips

American cranberrybush is generally easy to grow once you understand its preferences:

  • Planting: Available as bare root or container plants from native plant nurseries
  • Spacing: Plant 680-1200 per acre for mass plantings, or space individual shrubs 6-8 feet apart
  • Establishment: Seedling vigor is low, so be patient during the first year or two
  • Maintenance: Very low maintenance once established—just ensure consistent moisture
  • Pruning: Minimal pruning needed; has medium hedge tolerance if you want to shape it

Propagation: Growing Your Own

If you’re interested in propagating American cranberrybush, you have several options. Seeds require cold stratification and there are about 13,600 seeds per pound. The shrub can also be propagated by bare root or container methods, and it’s routinely available from native plant suppliers.

Special Considerations

In New Jersey, American cranberrybush has a rarity status of Highlands Listed, S3, meaning it’s somewhat uncommon in that region. If you’re gardening in New Jersey, consider this an extra reason to include it in your landscape—you’ll be supporting a less common native species.

The berries provide medium abundance fruit that persists through winter, making this shrub valuable for wildlife even when specific wildlife benefits aren’t fully documented. The spring flowers also support pollinators during their active season.

The Bottom Line

American cranberrybush is a fantastic choice for gardeners who want a low-maintenance native shrub with four-season interest. While it has specific moisture requirements and won’t tolerate drought, it’s perfect for rain gardens, naturally moist areas, or anywhere you can provide supplemental water. Its native status across much of North America makes it an excellent ecological choice that supports local wildlife while adding beauty to your landscape.

Just remember: this is a long-lived shrub that grows slowly, so plant it where you want it to stay and be patient as it establishes. The wait will be worth it when you see those gorgeous white spring flowers followed by the brilliant red berries that’ll have both you and the local wildlife singing its praises.

American Cranberrybush

Classification

Group

Dicot

Kingdom

Plantae - Plants

Subkingdom

Tracheobionta - Vascular plants

Superdivision

Spermatophyta - Seed plants

Division

Magnoliophyta - Flowering plants

Subdivision
Class

Magnoliopsida - Dicotyledons

Subclass

Asteridae

Order

Dipsacales

Family

Caprifoliaceae Juss. - Honeysuckle family

Genus

Viburnum L. - viburnum

Species

Viburnum opulus L. - European cranberrybush

Plant data source: USDA, NRCS 2025. The PLANTS Database. https://plants.usda.gov,. 2/25/2025. National Plant Data Team, Greensboro, NC USA